{"title":"New","description":null,"products":[{"product_id":"sos-faceguard-spf-30-sunscreen-pa-w5","title":"SOS FaceGuard™ SPF 30 Sunscreen PA+++ W5","description":"\u003cp\u003e\u003cspan\u003eSOS FaceGuard™ SPF 30 Sunscreen PA+++ W5 — A daily SPF to rescue you from the rest. This clinically-tested mineral formula takes safe for sensitive skin’ to new horizons. It’s non-irritating, won’t break you out, won’t burn your eyes, has three seals of approval — and feels good (obviously). \u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"Tower 28 Beauty","offers":[{"title":"Standard","offer_id":44790706667571,"sku":"TOWER2-6F4195-001-7UTGWJ","price":8.02,"currency_code":"USD","in_stock":true},{"title":"Travel","offer_id":44790706700339,"sku":"TOWER2-6F4195-002-JU4LMA","price":4.52,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0707\/2255\/1859\/files\/PACKSHOTONWHITE_5deb97ce-2fdf-482d-8732-2451be393aa0.webp?v=1787893703"},{"product_id":"gogo-cooling-shimmer-eyeshadow-u9","title":"GoGo Cooling Shimmer Eyeshadow U9","description":"\u003cp dir=\"ltr\"\u003e\u003cspan\u003eGoGo Cooling Shimmer Eyeshadow U9 — A cooling + soothing eyeshadow stick that gives high impact shimmer without the irritation and lasts up to 8-hrs.\u003c\/span\u003e\u003c\/p\u003e","brand":"Tower 28 Beauty","offers":[{"title":"Roxy","offer_id":44790707683379,"sku":"TOWER2-6F4195-001-A5V742","price":5.01,"currency_code":"USD","in_stock":true},{"title":"Troubadour","offer_id":44790707716147,"sku":"TOWER2-6F4195-002-WJBTGP","price":5.01,"currency_code":"USD","in_stock":true},{"title":"Chateau","offer_id":44790707748915,"sku":"TOWER2-6F4195-003-UV238L","price":5.01,"currency_code":"USD","in_stock":true},{"title":"Avalon","offer_id":44790707781683,"sku":"TOWER2-6F4195-004-N56J6A","price":5.01,"currency_code":"USD","in_stock":true},{"title":"Whisky","offer_id":44790707814451,"sku":"TOWER2-6F4195-005-EAR6D7","price":5.01,"currency_code":"USD","in_stock":true},{"title":"Bungalow","offer_id":44790707847219,"sku":"TOWER2-6F4195-006-Y8M68L","price":5.01,"currency_code":"USD","in_stock":true},{"title":"Studio 28","offer_id":44790707879987,"sku":"TOWER2-6F4195-007-Y86YQ5","price":5.01,"currency_code":"USD","in_stock":true},{"title":"Garden","offer_id":44790707912755,"sku":"TOWER2-6F4195-008-AQRKKS","price":5.01,"currency_code":"USD","in_stock":true},{"title":"Viper","offer_id":44790707945523,"sku":"TOWER2-6F4195-009-XHC274","price":5.01,"currency_code":"USD","in_stock":true},{"title":"GoGo Eyeshadow Set","offer_id":44790707978291,"sku":"TOWER2-6F4195-010-JQLLQP","price":25.01,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0707\/2255\/1859\/files\/PACKSHOT-ROXY.webp?v=1787893735"},{"product_id":"sos-store-our-stuff-makeup-bag-p8","title":"SOS (Store. Our. Stuff.) Makeup Bag P8","description":"\u003cp\u003eSOS (Store. Our. Stuff.) Makeup Bag P8 — This lightweight, padded mesh bag is designed for function and generously sized to hold all your beauty essentials (and then some).\u003cbr\u003e\u003c\/p\u003e","brand":"Tower 28 Beauty","offers":[{"title":"Default Title","offer_id":44790709911603,"sku":"TOWER2-6F4195-001-KUPYJC","price":6.02,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0707\/2255\/1859\/files\/Frame16552_1_6ff1a424-9789-4c48-b770-5e66292ec815.webp?v=1787893818"},{"product_id":"getset-pressed-powder-f7","title":"GetSet® Pressed Powder F7","description":"\u003cp\u003eGetSet® Pressed Powder F7 — A talc-free, safe for sensitive skin setting powder that instantly blurs and smooths skin, and makes any base transfer- and sweat-proof.\u003c\/p\u003e","brand":"Tower 28 Beauty","offers":[{"title":"Palisades Pink","offer_id":44790710042675,"sku":"TOWER2-6F4195-001-DZ4RKY","price":7.01,"currency_code":"USD","in_stock":true},{"title":"Translucent Trestles","offer_id":44790710075443,"sku":"TOWER2-6F4195-002-2V3A6V","price":7.01,"currency_code":"USD","in_stock":true},{"title":"Balboa Banana","offer_id":44790710108211,"sku":"TOWER2-6F4195-003-XC7BEF","price":7.01,"currency_code":"USD","in_stock":true},{"title":"Hermosa Honey","offer_id":44790710140979,"sku":"TOWER2-6F4195-004-LLE9AF","price":7.01,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0707\/2255\/1859\/files\/GetSet-PACKSHOT_2_7bc549a8-9c45-43b8-b184-e9d61b174c82.webp?v=1787893826"},{"product_id":"shineon-plumping-lip-jelly-y3","title":"ShineOn Plumping Lip Jelly Y3","description":"\u003cp\u003e\u003cspan\u003e\u003c\/span\u003e\u003cspan\u003e\u003c\/span\u003e\u003cspan\u003eShineOn Plumping Lip Jelly Y3 — A pain-free lip plumping gloss that uses first-ever VibePlump™ technology that vibrates volume into lips — without the burn or irritation. Safe for sensitive skin.\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"Tower 28 Beauty","offers":[{"title":"Chill Heat","offer_id":44790710272051,"sku":"TOWER2-6F4195-001-TMLZAK","price":4.48,"currency_code":"USD","in_stock":true},{"title":"Bitter Sweet","offer_id":44790710304819,"sku":"TOWER2-6F4195-002-9DNT84","price":4.48,"currency_code":"USD","in_stock":true},{"title":"Only Choice","offer_id":44790710337587,"sku":"TOWER2-6F4195-003-X67XAV","price":4.48,"currency_code":"USD","in_stock":true},{"title":"Static Flow","offer_id":44790710370355,"sku":"TOWER2-6F4195-004-WSR7GZ","price":4.48,"currency_code":"USD","in_stock":true},{"title":"Act Natural","offer_id":44790710403123,"sku":"TOWER2-6F4195-005-PDJMX6","price":4.48,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0707\/2255\/1859\/files\/2975944-Hero_511da678-3e58-403b-84a3-fd7ce4afaa4b.jpg?v=1787893842"},{"product_id":"getset-matte-powder-blush-j6","title":"GetSet® Matte Powder Blush J6","description":"\u003cp dir=\"ltr\"\u003eGetSet® Matte Powder Blush J6 — The first-ever setting blush, combining the benefits of a setting powder with a richly pigmented blush for 12-hr fade-proof color and blurred skin.\u003c\/p\u003e","brand":"Tower 28 Beauty","offers":[{"title":"Malibu Cooler","offer_id":44790712696883,"sku":"TOWER2-6F4195-001-VERWTQ","price":5.51,"currency_code":"USD","in_stock":true},{"title":"Long Beach Iced Tea","offer_id":44790712729651,"sku":"TOWER2-6F4195-002-AQ8SGC","price":5.51,"currency_code":"USD","in_stock":true},{"title":"Sunset Shirley x Toni Bravo","offer_id":44790712762419,"sku":"TOWER2-6F4195-003-NFMCTR","price":5.51,"currency_code":"USD","in_stock":true},{"title":"Downtown Daiquiri x Toni Bravo","offer_id":44790712795187,"sku":"TOWER2-6F4195-004-4L32PL","price":5.51,"currency_code":"USD","in_stock":true},{"title":"Feliz Fresca","offer_id":44790712827955,"sku":"TOWER2-6F4195-005-D5QN4G","price":5.51,"currency_code":"USD","in_stock":true},{"title":"Culver Crush","offer_id":44790712860723,"sku":"TOWER2-6F4195-006-LVEF3W","price":5.51,"currency_code":"USD","in_stock":true},{"title":"Samo Spritzer","offer_id":44790712893491,"sku":"TOWER2-6F4195-007-4PDE7E","price":5.51,"currency_code":"USD","in_stock":true},{"title":"Sawtelle Slushie","offer_id":44790712926259,"sku":"TOWER2-6F4195-008-PXDYCH","price":5.51,"currency_code":"USD","in_stock":true},{"title":"Pali Punch","offer_id":44790712959027,"sku":"TOWER2-6F4195-009-TRDS29","price":5.51,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0707\/2255\/1859\/files\/MalibuCooler_PackShot_3572818a-adac-4868-9e71-e5d5d471279e.webp?v=1787893880"},{"product_id":"lipsoftie-lip-treatment-y9","title":"LipSoftie® Lip Treatment Y9","description":"\u003cp\u003eLipSoftie® Lip Treatment Y9 — The hydration of a lip mask + a sweet sheer tint for instant comfort and smooth, softie lips. Served up in 9 tasty flavors!\u003c\/p\u003e","brand":"Tower 28 Beauty","offers":[{"title":"Red Bean Mochi","offer_id":44790714269747,"sku":"TOWER2-6F4195-001-UB85UM","price":3.98,"currency_code":"USD","in_stock":true},{"title":"Sugar Plum","offer_id":44790714302515,"sku":"TOWER2-6F4195-002-PRTY4G","price":3.98,"currency_code":"USD","in_stock":true},{"title":"Confetti Cake","offer_id":44790714335283,"sku":"TOWER2-6F4195-003-J3TZC3","price":3.98,"currency_code":"USD","in_stock":true},{"title":"Dulce de Leche","offer_id":44790714368051,"sku":"TOWER2-6F4195-004-F2JQ27","price":3.98,"currency_code":"USD","in_stock":true},{"title":"Iced Dulce de Leche","offer_id":44790714400819,"sku":"TOWER2-6F4195-005-MMJ4G3","price":3.98,"currency_code":"USD","in_stock":true},{"title":"Watermelon Kiwi","offer_id":44790714433587,"sku":"TOWER2-6F4195-006-36ZUNW","price":3.98,"currency_code":"USD","in_stock":true},{"title":"Blood Orange Vanilla","offer_id":44790714466355,"sku":"TOWER2-6F4195-007-WDDJAP","price":3.98,"currency_code":"USD","in_stock":true},{"title":"Ube Vanilla","offer_id":44790714499123,"sku":"TOWER2-6F4195-008-5HKMEW","price":3.98,"currency_code":"USD","in_stock":true},{"title":"SOS Vanilla","offer_id":44790714531891,"sku":"TOWER2-6F4195-009-U8TA9T","price":3.98,"currency_code":"USD","in_stock":true},{"title":"LipSoftie® Deluxe Gift Set","offer_id":44790714564659,"sku":"TOWER2-6F4195-010-NVSNQG","price":29.48,"currency_code":"USD","in_stock":true},{"title":"LipSoftie® Lip Treatment x 4","offer_id":44790714597427,"sku":"TOWER2-6F4195-011-W4FZHA","price":13.98,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0707\/2255\/1859\/files\/PACKSHOT_-_RBM_bdb0612e-19a7-4844-8a8e-ce153578d808.webp?v=1787893965"},{"product_id":"toni-bravo-getset-matte-powder-blush-z6","title":"Toni Bravo GetSet® Matte Powder Blush Z6","description":"\u003cp dir=\"ltr\"\u003eToni Bravo GetSet® Matte Powder Blush Z6 — The first-ever setting blush, combining the benefits of a setting powder with a richly pigmented blush for 12-hr fade-proof color and blurred skin.\u003c\/p\u003e","brand":"Tower 28 Beauty","offers":[{"title":"Downtown Daiquiri x Toni Bravo","offer_id":44790714662963,"sku":"TOWER2-6F4195-001-EKU77V","price":5.51,"currency_code":"USD","in_stock":true},{"title":"Sunset Shirley x Toni Bravo","offer_id":44790714695731,"sku":"TOWER2-6F4195-002-YVRXUF","price":5.51,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0707\/2255\/1859\/files\/GetSet-SS-PACKSHOT_4_a4dc4d2d-6dd7-43d1-8476-1effe075314b.webp?v=1787893976"},{"product_id":"the-cheeky-duo-f6","title":"The Cheeky Duo F6","description":"\u003cp\u003eThe Cheeky Duo F6 — Double the blush, double the fun! The Cheeky Duo brings you the best of both worlds—a dewy BeachPlease Cream Blush + a soft matte GetSet Powder Blush for a buildable flush that lasts from A.M. to P.M.\u003cbr\u003e\u003c\/p\u003e","brand":"Tower 28 Beauty","offers":[{"title":"Baby Cheeks","offer_id":44790714761267,"sku":"TOWER2-6F4195-001-AU9JSL","price":9.48,"currency_code":"USD","in_stock":true},{"title":"Hot Pink Cheeks","offer_id":44790714794035,"sku":"TOWER2-6F4195-002-7C7P4V","price":9.48,"currency_code":"USD","in_stock":true},{"title":"Rosy Cheeks","offer_id":44790714826803,"sku":"TOWER2-6F4195-003-N25W8G","price":9.48,"currency_code":"USD","in_stock":true},{"title":"Nude Cheeks","offer_id":44790714859571,"sku":"TOWER2-6F4195-004-FEJVS5","price":9.48,"currency_code":"USD","in_stock":true},{"title":"Mauvey Cheeks","offer_id":44790714892339,"sku":"TOWER2-6F4195-005-U9J6DG","price":9.48,"currency_code":"USD","in_stock":true},{"title":"Peachy Cheeks","offer_id":44790714925107,"sku":"TOWER2-6F4195-006-JD4Q3Y","price":9.48,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0707\/2255\/1859\/files\/PACKSHOTMC_DREAMHOUR_4f543f7b-ff23-4254-b9fd-07716f8d009b.webp?v=1787893986"},{"product_id":"line-shine-lip-kit-g6","title":"Line + Shine Lip Kit G6","description":"\u003cp\u003eLine + Shine Lip Kit G6 — Line + Shine Lip Kit\u003c\/p\u003e","brand":"Tower 28 Beauty","offers":[{"title":"Rosy Pink Duo","offer_id":44790715449395,"sku":"TOWER2-6F4195-001-UYUSB8","price":6.02,"currency_code":"USD","in_stock":true},{"title":"Nude Pink Duo","offer_id":44790715482163,"sku":"TOWER2-6F4195-002-V4TVDA","price":6.02,"currency_code":"USD","in_stock":true},{"title":"Peachy Pink Duo","offer_id":44790715514931,"sku":"TOWER2-6F4195-003-G7JB47","price":6.02,"currency_code":"USD","in_stock":true},{"title":"Rosy Brown Duo","offer_id":44790715547699,"sku":"TOWER2-6F4195-004-VVFK74","price":6.02,"currency_code":"USD","in_stock":true},{"title":"Chocolate Brown Duo","offer_id":44790715580467,"sku":"TOWER2-6F4195-005-8SVSL9","price":6.02,"currency_code":"USD","in_stock":true},{"title":"Mauve Duo","offer_id":44790715613235,"sku":"TOWER2-6F4195-006-8PAEX9","price":6.02,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0707\/2255\/1859\/files\/OAT_FMI_PACKSHOT_1_43aaac07-a3d2-43b4-8e2a-f018ee3f4c38.webp?v=1787894015"},{"product_id":"swipe-serum-concealer-j5","title":"Swipe Serum Concealer® J5","description":"\u003cp\u003e\u003cspan\u003e\u003cspan\u003eSwipe Serum Concealer® J5 — A hydrating concealer that glides on like a serum but has the medium-buildable coverage power to instantly cover dark circles, redness, and blemishes.\u003c\/span\u003e\u003c\/span\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"Tower 28 Beauty","offers":[{"title":"0.5 ALTA","offer_id":44790716137523,"sku":"TOWER2-6F4195-001-TTRS26","price":5.99,"currency_code":"USD","in_stock":true},{"title":"1.0 BH","offer_id":44790716170291,"sku":"TOWER2-6F4195-002-47X594","price":5.99,"currency_code":"USD","in_stock":true},{"title":"1.5 BW","offer_id":44790716203059,"sku":"TOWER2-6F4195-003-ECE39V","price":5.99,"currency_code":"USD","in_stock":true},{"title":"2.0 BU","offer_id":44790716235827,"sku":"TOWER2-6F4195-004-4N6HNZ","price":5.99,"currency_code":"USD","in_stock":true},{"title":"3.0 CC","offer_id":44790716268595,"sku":"TOWER2-6F4195-005-LK2E2L","price":5.99,"currency_code":"USD","in_stock":true},{"title":"4.0 DTLA","offer_id":44790716301363,"sku":"TOWER2-6F4195-006-5CFPAH","price":5.99,"currency_code":"USD","in_stock":true},{"title":"5.0 EP","offer_id":44790716334131,"sku":"TOWER2-6F4195-007-U3ECYR","price":5.99,"currency_code":"USD","in_stock":true},{"title":"5.5 HH","offer_id":44790716366899,"sku":"TOWER2-6F4195-008-BYKTRE","price":5.99,"currency_code":"USD","in_stock":true},{"title":"6.0 IE","offer_id":44790716399667,"sku":"TOWER2-6F4195-009-6ZUXKN","price":5.99,"currency_code":"USD","in_stock":true},{"title":"7.0 KTOWN","offer_id":44790716432435,"sku":"TOWER2-6F4195-010-TZ2C6N","price":5.99,"currency_code":"USD","in_stock":true},{"title":"7.5 LAD","offer_id":44790716465203,"sku":"TOWER2-6F4195-011-LTVWGR","price":5.99,"currency_code":"USD","in_stock":true},{"title":"8.0 LBC","offer_id":44790716497971,"sku":"TOWER2-6F4195-012-BER896","price":5.99,"currency_code":"USD","in_stock":true},{"title":"9.0 MDR","offer_id":44790716530739,"sku":"TOWER2-6F4195-013-KPW775","price":5.99,"currency_code":"USD","in_stock":true},{"title":"9.5 MV","offer_id":44790716563507,"sku":"TOWER2-6F4195-014-VSVE3P","price":5.99,"currency_code":"USD","in_stock":true},{"title":"10.0 NOHO","offer_id":44790716596275,"sku":"TOWER2-6F4195-015-469V27","price":5.99,"currency_code":"USD","in_stock":true},{"title":"11.0 OC","offer_id":44790716629043,"sku":"TOWER2-6F4195-016-PBX48F","price":5.99,"currency_code":"USD","in_stock":true},{"title":"12.0 PALI","offer_id":44790716661811,"sku":"TOWER2-6F4195-017-M24ZFZ","price":5.99,"currency_code":"USD","in_stock":true},{"title":"12.5 PICO","offer_id":44790716694579,"sku":"TOWER2-6F4195-018-E2EQZQ","price":5.99,"currency_code":"USD","in_stock":true},{"title":"13.0 PLAYA","offer_id":44790716727347,"sku":"TOWER2-6F4195-019-MR95VH","price":5.99,"currency_code":"USD","in_stock":true},{"title":"14.0 PV","offer_id":44790716760115,"sku":"TOWER2-6F4195-020-4NLNPT","price":5.99,"currency_code":"USD","in_stock":true},{"title":"14.5 RP","offer_id":44790716792883,"sku":"TOWER2-6F4195-021-4G793G","price":5.99,"currency_code":"USD","in_stock":true},{"title":"15.0 SAMO","offer_id":44790716825651,"sku":"TOWER2-6F4195-022-2D9RZZ","price":5.99,"currency_code":"USD","in_stock":true},{"title":"16.0 SB","offer_id":44790716858419,"sku":"TOWER2-6F4195-023-TPCJ7P","price":5.99,"currency_code":"USD","in_stock":true},{"title":"17.0 SD","offer_id":44790716891187,"sku":"TOWER2-6F4195-024-KE9NGD","price":5.99,"currency_code":"USD","in_stock":true},{"title":"18.0 SGV","offer_id":44790716923955,"sku":"TOWER2-6F4195-025-WY7CHE","price":5.99,"currency_code":"USD","in_stock":true},{"title":"19.0 WEHO","offer_id":44790716956723,"sku":"TOWER2-6F4195-026-ZPEARP","price":5.99,"currency_code":"USD","in_stock":true},{"title":"19.5 WL","offer_id":44790716989491,"sku":"TOWER2-6F4195-027-G4M3W9","price":5.99,"currency_code":"USD","in_stock":true},{"title":"20.0 WLA","offer_id":44790717022259,"sku":"TOWER2-6F4195-028-UVWXEG","price":5.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0707\/2255\/1859\/files\/01_PACKSHOT_-_0.5_ALTA_582de035-c125-44da-8a34-e5771b3da3e3.png?v=1787894091"}],"url":"https:\/\/tower28beautyset.shop\/collections\/new.oembed","provider":"tower28beauty","version":"1.0","type":"link"}